Folio
While serving as director of creative and marketing at NMG, I completely revamped this Web agency's brand. Working closely with talented designers, we redesigned the logo, developed a color palette, gave identities to products, and completely overhauled the website, NewMediaGateway.com. Their corporate brochure also evokes a much more marketing-friendly message to NMG's core audience, and gives personality to their offerings.
This massive re-branding effort also necessitated a redesign of all print collateral, multimedia presentations, and a new approach to doing business. Whereas they used to take the approach of “We are a tech firm with programmers versed in 22 languages and multiple platforms ...” they now are a more audience-friendly “enterprise marketing solutions” company. This, plus a more targeted plan of focusing on specific verticals by leveraging an impressive client base, has made the road ahead for NMG more streamlined and, undoubtedly, lucrative.
Launch website Download Brochure (.PDF)
*Website and online designs by Kelly Lewis. Print designs by Erin Kommer.